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Your rivals' winning ads, turned into yours.

Klipio learns your brand, reads what's actually winning across your market's live ads, and forges on-brand creative you can launch — from competitor intelligence to a running ad, in one system.

Learn your brand, read what's winning in your market, and forge on-brand ads you can run — one system.

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3-day free trial on every plan · cancel anytime · go from competitor ad to your own in minutes

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Your brand
What's new

Your Brand brain

Harrys Confirmedharrys.com · Budget · 85 products synced from your live store
160KInstagram
2.85%Engagement
85Products
6Ranges
3Selling points
BudgetPrice level
Social

Instagram performance

@harrys ↗
160KFollowers
2.85%Avg engagement
4.5KAvg likes / post
43.7dPosts every
↗ Top posts by engagement
Their best razor ever18.99%
♥ 30K · 💬 137
Introduced a new product with a strong hook.
Creator collab · long-form5.39%
♥ 8.5K · 💬 140
The quote generated interest and discussion.
Creator collab · interview4.59%
♥ 7.2K · 💬 141
Relatable quote captured attention.
Catalog

Products (85)

See all 85 ›
7 photosHarry's Plus · 8 Blade Refills$15
9 photosHarry's Plus Set$50
7 photosHarry's Original · 8 Blades$19
6 photosExfoliating Face Wash 5.1oz$7
8 photosStone Hair & Body Wash$8
fact · cited inference · our guess unknown · not found
Positioning

Positions itself against traditional razor brands (‘Big Razor’) by promoting affordability and quality as a better, fairer alternative to being overcharged.

Voice & tone

Confident, direct, approachable, cheeky. Challenges overpriced legacy brands with wit — never elitist, never overcomplicated.

Palette
Audience

Value-conscious men who want high-performance grooming at fair prices — and shoppers tired of overpriced legacy razors.

Categories
ShaveSkinBodyHairBundles & Sets
Price band

$5–$28 · Shave Gel 6.7oz at $6 · Cooling Eye Kit at $28.

Value props cited

Affordable pricing for high-quality grooming · a full range built for men · a public commitment to fair pricing — each linked to the exact page it came from.

KYour watchlist Live
Dollar Shave Club493 ads · +6
Gillette150 ads · +2
NEW

Sample competitors, with their real live ads from Meta's public Ad Library.

A preview of Klipio, showing real live ads from Meta's public Ad Library.

These are brands you can watch — not Klipio customers. Point Klipio at any advertiser in Meta's public Ad Library and it tracks their live ads for you.

Engine 01 · Nucleus

It learns your brand before it makes a thing

Drop your website and Nucleus builds a living model of your brand — products, prices, voice and positioning, grounded in fact. Every ad Klipio makes is built on it, so it's unmistakably yours.

  • Facts cited from your site, guesses clearly marked
  • Confirms the accounts it found are really yours
  • The foundation every generated ad stands on
EXAMPLE
BRAND BRAIN
Harrys
www.harrys.com ↗◍ United States▣ Budget

Positions itself against traditional razor brands (‘Big Razor’) by promoting affordability and quality as a better, fairer alternative to being overcharged.

160KInstagram followers
2.85%Engagement
85Products
6Product ranges
✓ fact = cited✦ inference = our guess? unknown = not found
Engine 02 · Sentinel

It sees what's winning right now

Sentinel stands watch over your competitors' live advertising and surfaces the angles, hooks and offers that are actually working — and alerts you the moment a rival makes a move.

  • What's winning right now, not last quarter
  • The signal, not the noise
  • An alert the moment a rival moves
EXAMPLE
Competitor adswatching 4 of 50
Dollar Shave Club493Bevel3Supply74Gillette150
Winning angles6 minedRefresh angles
Supply’s Best Razor Recognition

Leverages Men’s Health “Best Safety Razor of 2026” as social proof to build trust.

1 rival · 3 ads · 34d max run
208 unique creatives· Meta reports 695 active · 4 brands
All 208Images 116Videos 92
5mo
5mo
4mo
4mo
Engine 03 · Alchemy

Alchemy forges it into your ad

Alchemy turns a winning angle into a finished ad in your look and voice, drawn from your Nucleus. Not a template — a running-ready creative you can download, save, or push straight to Meta.

  • On-brand images in your colours & tone
  • Standard or premium look — you choose
  • Download, save to a board, or Activate with Meta (Pro and up)
EXAMPLE
Create studio— matched to your brandFastStandardPremium
REFERENCE
Dollar Shave Club · 121d live
YOUR AD — 4:5
yourbrand
Your best shave. Half the price.
Shop now
1 · Clean photo→2 · Final ad
+ AddGenerate all · ~250 images left

Everything inside Klipio Ad Intelligence

The depth of a serious ad-intelligence tool — pointed at the competitors you actually care about.

Activate with Meta

Push a finished creative straight to your Meta ad account — no exporting and re-uploading. On Pro and up.

Per-ad insights

Click any ad: runtime, launch date, countries, variations, platforms, CTA & landing page.

Spoken-hook transcripts

We transcribe the first seconds of every video so you see the exact hook they open with.

Daily new-ad alerts

An email the day a brand you watch launches a new creative — see their next move early.

Export everything

Download your competitor data and finished creative to a spreadsheet (CSV) — it all leaves with you, anytime.

Connect your AI tools

Pull competitor ads straight into your own sheets, docs and AI tools (developer API & MCP).

Live in minutes, not weeks.

Three steps from signup to your first on-brand ad.

1

Add your website

Klipio models your brand in a couple of minutes — grounded in your real site, not guessed.

2

Pick your competitors

Add the rivals you care about, or let Klipio find them — and it starts watching the market for you.

3

Generate and launch

Pick a winning angle, get a set of on-brand ads, then download them or push straight to Meta.

0:00 / 0:00

See a competitor’s winning ad become your ad — start to finish.

How Klipio compares

Checked August 2026 against each tool's public pricing and docs. A dash means we haven't verified it — not that the answer is no. Think we got something wrong? Tell us at [email protected] and we'll fix it.

Capability
Klipio
Foreplay
AdSpy
Watch rivals' live ads from Meta's public Ad Library
Ranks by how long an ad has actually run — no invented performance score
—
—
Builds a confirmed model of your brand from your own website
—
—
Turns a winning angle into a finished, on-brand ad you can run
—
—
Depth and organisation of the swipe file
—
—
Export to spreadsheet, API and MCP
—
—

Where we lose: Foreplay's swipe file is deeper and better organised than ours. If a searchable library of other people's ads is the job you're hiring for, they do it better. Klipio is for turning what's working into an ad in your brand.

Pick a plan. Try it free for 3 days.

Every plan starts with a 3-day free trial — nothing is charged until it ends. Cancel anytime.

Save ~30% with annual
Most popular

Pro

$79/mo
billed monthly
320 credits / mo
  • 3 workspaces · 15 competitors
  • 320 credits / mo
  • Nucleus + daily alerts
  • Premium look + Activate with Meta

Agency

$199/mo
billed monthly
760 credits / mo
  • 10 workspaces · 50 competitors
  • 760 credits / mo
  • 5 team seats
  • Everything in Pro

Scale

$399/mo
billed monthly
1,500 credits / mo
  • 25 workspaces · 100 competitors
  • 1,500 credits / mo
  • 25 team seats
  • Everything in Agency

3-day free trial · cancel anytime · no contract. Everything runs on credits — browsing competitors and reading their ads are free. Out of credits? Buy a top-up that never expires.

Secure checkout — powered by StripeVISAAMEX
3-day free trial Cancel anytime Your data is never sold Not affiliated with Meta
Free, no account

Need to download an ad or a video?

Klipio's free tools save any creative from the Meta Ad Library, or any video from TikTok, Instagram, Facebook & Pinterest — in HD, no watermark, no sign-up.

Meta Ad Library downloader All free downloaders

Good to know

How do I see my competitors' Facebook and Instagram ads?
Every ad on Facebook and Instagram is public in Meta's Ad Library — free, no login. Search a brand and you'll see what it's running now. What the library can't do is track a brand over time, alert you to new ads, or keep any record once one stops. Klipio watches the brands you pick, daily.
Is the Meta Ad Library free, and how far back does it go?
Free — but ordinary ads vanish the moment a brand pauses them. Meta archives political and social-issue ads for seven years. Commercial ads are visible only while running, except in the EU and UK, where the Digital Services Act requires a year after last impression. If nobody recorded it, that evidence is gone.
Is it legal to look at competitors' ads?
Yes. These ads are published by Meta in its public Ad Library — transparency is a legal requirement in the EU and UK, and Meta policy elsewhere. Studying them is routine for media buyers. Klipio reads nothing private and never logs into anyone's ad account.
Why doesn't Klipio show spend, ROAS or impressions?
Meta doesn't publish them for commercial ads — so any tool showing them is guessing. Spend and impressions are disclosed only for political advertising. We show what can actually be observed: how long an ad has run, how many rivals use the same angle, and when new creative went live.
Can AI really generate ads that look like my brand?
The usual failure is drift — thirty variations later, the colours and claims aren't yours. Klipio models your brand from your website first, marking each detail as a cited fact or a labelled guess, then builds every ad on that. It can't put a price or claim on an ad that isn't really yours.
How much do ad spy tools cost, and what does Klipio cost?
Most paid tools run $30 to $200 a month. Klipio is $79 Pro, $199 Agency and $399 Scale, each with a 3-day free trial — card on Stripe, nothing charged until it ends, cancel inside three days and you're never billed. Annual saves about 30%. Klipio also makes the creative, so it offsets design cost too.
Is there a free way to do this?
Yes — Meta's own Ad Library is free and needs no account, and our browser extension downloads ads from it in HD, also free. You pay only for the work around it: daily watching, alerts, finding the repeated angle, and generation. If you just need one look-up, use the free library.
Do I need to connect my Meta ad account?
No — not to research competitors. Klipio reads the public Ad Library and never touches an ad account. Connecting yours is optional, and only if you'd rather push an ad you've already approved straight to Meta than download it. Nothing publishes unless you choose it.
How is Klipio different from Foreplay, AdSpy or BigSpy?
They stop at research; Klipio carries it through to the finished ad. AdSpy and BigSpy are large searchable archives. Foreplay is the better swipe file. Klipio watches the rivals you name and generates on-brand creative from what's working. If a huge archive or a deep swipe file is the job, buy them instead.
What's included in each plan?
Research is never metered — only generating creative is. Browse a rival's whole live set and read every ad as much as you like. Plans cap how many brands you watch and your credit balance: 320 a month on Pro, 760 Agency, 1,500 Scale. A standard image is 1 credit, premium 3, and top-ups never expire. No contract.
Can I get my data and creative out?
Yes — export is free and unrestricted. Ads go out as CSV or JSON, creatives download with a full manifest, and everything is reachable through the Klipio API and a built-in MCP server. There is no export paywall — if you leave, your research and your ads leave with you.
Start your 3-day trial

Turn your rivals' best ads into your next one.

Build your Nucleus, watch what's winning in your competitors' live ads — and generate on-brand creative you can launch. All in one place.

Start your 3-day trial
3-day free trial Cancel anytime No contract
Klipio Create Studio turning a rival ad into your on-brand ad